Companies are measured by more than just stock price and shareholder value. Increasingly, they’re measured by their values. From employee support to community outreach, the bottom line may have changed.
In recent years, companies have begun to use the power of their brands to speak out on major public policy issues and integrate social missions into their business operations.
The Atlantic convened business leaders and experts to explore the different ways companies are combining purpose and profit — and examine what's effective and what's just hype.